In the last few years estate agents and conveyancers have been challenged to provide the best possible service at the best possible price. To step up to this challenge we have embraced the use of the latest technologies and techniques available. In 2009 we launched our new website and property system, complete with a client interaction area. This secure login area allows our clients to track the progress of their property sale at a time that is convenient for them. When anything significant happens, such as a viewer booking an appointment, the system automatically sends an update to the client and it is recorded in the system. Any comments we receive back from that viewer are posted on to the system. The client can either choose to receive a feedback call from us or they can login to the system and check for updates at a time that suits them. The system also allows prospective buyers to enter their property criteria and as soon we have a property match it will send out the property details to that prospective buyer automatically.
Our commitment to be at the cutting edge of the legal and property sectors means that we are always looking at new innovations to maintain that position. Following the positive feedback we received after the launch of our website and our commendation award at the DADI (Drum Awards for Digital Industries), it seemed like a natural progression to design an App that would allow those looking for a new home to search our entire portfolio of property for sale and allow our clients to access the client interaction area while on the move.
Although the Scottish property market is showing small signs of improvement we still need to ensure that our clients’ properties are seen by as many people as possible. We hope that by giving people access to our property portfolio through many different sources and allowing clients to access information at the touch of a screen, it will speed up the sale of property and improve the market further.
The key consideration when we were designing the iPhone App was to ensure that the interface was simple to use and that there was synergy between the App, our property system and our website. We worked with local digital firm Avian on the project for several months and have produced an iPhone App that not only looks fantastic but is user-friendly and has some great functionality. The Blackadders App allows you to search by location, property type and price; view full property details with images, descriptions, floor plans and maps; book a viewing and even submit a Note of Interest. In a tough economic climate we believe it’s important that we stay ahead of the game and continue to develop and use the technologies that are out there to try to make the process of buying and selling a home less complicated and less stressful.
Let us know what you think – download the FREE Blackadders iPhone App from the iPhone App Store. Search for ‘Blackadders’ to download.
Head of Property Services